This design, driven by its strong geometric patterns, is loaded with symbolism. First, the “U” icon is formed with a folded ribbon in the form of a flexing bicep. This is to show strength in versatility: the modular nature means that it can be folded in many ways to meet many needs. Second, the heavy usage of the triangle signifies strength of structure. The triangle is the strongest shape in engineering, with each side pushing against the other and distributing weight or pressure evenly. Third, the individual cells and the shades of grey are inspired by the lightness values of the Read More